{"id":1364,"date":"2023-06-26T11:33:22","date_gmt":"2023-06-26T09:33:22","guid":{"rendered":"https:\/\/guidebook.labor-tempelhof.org\/communication-education\/"},"modified":"2025-04-04T14:38:16","modified_gmt":"2025-04-04T12:38:16","slug":"communication-education","status":"publish","type":"page","link":"https:\/\/guidebook.labor-tempelhof.org\/en\/communication-education\/","title":{"rendered":"Communication &amp; Education"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1364\" class=\"elementor elementor-1364 elementor-509\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-604e9fa2 e-flex e-con-boxed e-con e-parent\" data-id=\"604e9fa2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2b51cfae e-con-full e-flex e-con e-child\" data-id=\"2b51cfae\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a3998f6 elementor-widget elementor-widget-spacer\" data-id=\"a3998f6\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c46f57e animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"c46f57e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Communication &amp; Education<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ec4f90 elementor-widget elementor-widget-spacer\" data-id=\"9ec4f90\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9016cd2 e-con-full animated-slow e-flex elementor-invisible e-con e-child\" data-id=\"9016cd2\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:500}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f24465 elementor-widget elementor-widget-text-editor\" data-id=\"6f24465\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Content<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adf6b77 a-nounderline elementor-widget elementor-widget-text-editor\" data-id=\"adf6b77\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ol>\n<li><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/communication-education\/#1\">Overview and problem statement<\/a><\/li>\n<li><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/communication-education\/#2\">Our Benchmark for Tempelhof Lab<\/a><\/li>\n<li><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/communication-education\/#3\">What worked well, what can be improved?<\/a><\/li>\n<li><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/communication-education\/#4\">Findings and recommendations<\/a><\/li>\n<li> <a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/communication-education\/#5\">Service Provider Contacts<\/a><\/li>\n<li><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/communication-education\/#6\">Further inspiration from the industry<\/a><\/li>\n<\/ol>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bc568f elementor-widget elementor-widget-text-editor\" data-id=\"2bc568f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The \u2018Communication &amp; Education\u2019 chapter of Labor Tempelhof 2022 can be found <a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/communication-education-2\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d678783 elementor-widget elementor-widget-spacer\" data-id=\"d678783\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aa671d e-con-full e-flex e-con e-child\" data-id=\"aa671d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7f59bae0 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"7f59bae0\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_mouse&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;bounceIn&quot;,&quot;_animation_delay&quot;:2000}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Kommunikation_Bildung_1_vectorjuice.jpg\" class=\"attachment-large size-large wp-image-1267\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Kommunikation_Bildung_1_vectorjuice.jpg 500w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Kommunikation_Bildung_1_vectorjuice-300x300.jpg 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Kommunikation_Bildung_1_vectorjuice-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36620300 animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"36620300\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;bounceIn&quot;,&quot;_animation_delay&quot;:1000}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220828_099_C2C_LAT_Max_Arens_Infokonzept2_websq.jpg\" class=\"attachment-large size-large wp-image-1246\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220828_099_C2C_LAT_Max_Arens_Infokonzept2_websq.jpg 700w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220828_099_C2C_LAT_Max_Arens_Infokonzept2_websq-300x300.jpg 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220828_099_C2C_LAT_Max_Arens_Infokonzept2_websq-150x150.jpg 150w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42f2edfd animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"42f2edfd\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;bounceIn&quot;,&quot;_animation_delay&quot;:3000}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2024\/12\/Phosphormeter_web.png\" class=\"attachment-large size-large wp-image-2414\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2024\/12\/Phosphormeter_web.png 700w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2024\/12\/Phosphormeter_web-300x300.png 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2024\/12\/Phosphormeter_web-150x150.png 150w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-178c0662 animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"178c0662\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;bounceIn&quot;,&quot;_animation_delay&quot;:3000}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"168\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_Teil-2_klein.png\" class=\"attachment-full size-full wp-image-1196\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-43241a4b e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"43241a4b\" data-element_type=\"container\" id=\"1\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f78c44 elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"6f78c44\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-info\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ab7bb52 e-con-full e-flex e-con e-child\" data-id=\"4ab7bb52\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5870664 elementor-widget elementor-widget-heading\" data-id=\"5870664\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Overview and problem statement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a45ec28 elementor-widget elementor-widget-text-editor\" data-id=\"2a45ec28\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Did you know\u2026?<\/p><p><a href=\"#attenborough\">Sir David Attenborough<\/a> has said that \u201cSaving our planet is now a communications challenge.\u201d <sup><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/list-of-sources\/\" target=\"_blank\" rel=\"noopener\">40<\/a><\/sup><\/p><p>Whether it is promoting the concerts themselves, communicating about sustainability and circularity, or conveying information about safety and accessibility, communication is a key element of event organizing. This is true for the audience and stakeholders, bands and crews.<\/p><p>At the same time, communication and education on sustainability also has its pitfalls. Especially when promises about sustainability are communicated that are not kept or the actual results are not communicated transparently afterwards, greenwashing accusations, conflict or <a href=\"#canceln\">canceling<\/a> of an event or public figures are likely. Poor communication can also lead to concepts on waste separation, sustainable procurement, vegan food and the like being rejected or improperly implemented.<\/p><p>Communication is a powerful tool to take the audience and all people involved in an event on the journey, to inform and inspire. At the same time, communication must be transparent, honest and credible. Digital communication is becoming increasingly important for engaging audiences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-79a9d910 animated-slow e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"79a9d910\" data-element_type=\"container\" id=\"2\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-602a6f91 e-con-full e-flex e-con e-child\" data-id=\"602a6f91\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7dbdd0c1 elementor-widget elementor-widget-image\" data-id=\"7dbdd0c1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"455\" height=\"450\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein.png\" class=\"attachment-full size-full wp-image-1195\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein.png 455w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein-300x297.png 300w\" sizes=\"(max-width: 455px) 100vw, 455px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fc8a81d elementor-widget elementor-widget-image\" data-id=\"5fc8a81d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220826_067_C2C_LAT_Max_Arens_Report_websq.jpg\" class=\"attachment-large size-large wp-image-1245\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220826_067_C2C_LAT_Max_Arens_Report_websq.jpg 600w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220826_067_C2C_LAT_Max_Arens_Report_websq-300x300.jpg 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220826_067_C2C_LAT_Max_Arens_Report_websq-150x150.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-686a034c elementor-widget elementor-widget-image\" data-id=\"686a034c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"168\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_Teil-2_klein.png\" class=\"attachment-full size-full wp-image-1196\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-68362bdd e-con-full e-flex e-con e-child\" data-id=\"68362bdd\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a34f6c elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"2a34f6c\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-ruler\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d59924 elementor-widget elementor-widget-heading\" data-id=\"2d59924\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Our Benchmark for Labor Tempelhof<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38548bb2 elementor-widget elementor-widget-text-editor\" data-id=\"38548bb2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our focus at <a href=\"#labortempelhof2024\">Labor Tempelhof<\/a> was to communicate the sustainability concept of <a href=\"#cradletocradle\">Cradle to Cradle<\/a>, analyze our successes along with the goals not achieved, and find ways to bring the concept to a wider audience. To this end, we took the following measures:\u00a0<\/p><ul><li>Our communication strategy: As Labor Tempelhof was a pilot project in 2022, we decided back then to act first, and talk after. In 2024, on the other hand, the Cradle to Cradle vision was already referred to when the concerts were announced, as the project and its laboratory character were already publicly known at this point.\u00a0<\/li><li>We anchored basic knowledge about Cradle to Cradle and sustainability within our own team first; then communicated externally.<\/li><li>Our communication strategy was to comprehensively and credibly report all sustainability goals and measures \u2013 both what was and what was not achieved \u2013 and support it with as many provable facts and figures demonstrating our impact and carbon footprint as possible.<\/li><li>Use the opportunity to raise awareness and inspire the audience around sustainability, circularity and resource effectiveness and to make Cradle to Cradle concepts real and tangible. The objective is to facilitate an ongoing learning process in the event industry, in politics and in society.<\/li><li>Further development of the on-site information and educational concept on the purposes and background of Labor Tempelhof. More interactive programmes to give the guests who are interested a playful and simple introduction to the topic of Cradle to Cradle.\u00a0<\/li><li>Labor Tempelhof C2C Summit: Expert conference with guests from the event industry, politics, science and business to kick off the concerts, including guided tours of the concert site with the purpose of taking a closer look at specific measures that have been implemented.\u00a0<\/li><li>Any media coverage of the concerts and the project should discuss its unique nature and the principles of a Cradle to Cradle <a href=\"#kreislaufwirtschaft\">circular economy<\/a>.<\/li><li>Means of communication should follow Cradle to Cradle principles.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7a1445a animated-slow e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"7a1445a\" data-element_type=\"container\" id=\"3\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c42bde elementor-view-stacked elementor-widget__width-initial elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"0c42bde\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-balance-scale\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4350290 e-con-full e-flex e-con e-child\" data-id=\"4350290\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7398fb5 elementor-widget elementor-widget-heading\" data-id=\"7398fb5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. What worked well, what can be improved?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd8ed57 elementor-widget elementor-widget-text-editor\" data-id=\"cd8ed57\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Tempelhof Lab implemented an extensive communication strategy with the following aspects:<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8148f32 elementor-widget elementor-widget-heading\" data-id=\"8148f32\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Before the concerts\n\n\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55e50289 e-con-full e-flex e-con e-child\" data-id=\"55e50289\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-73f310aa e-con-full e-flex e-con e-child\" data-id=\"73f310aa\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c5fcd5e elementor-widget elementor-widget-text-editor\" data-id=\"7c5fcd5e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What worked well?<br \/><\/strong><\/p><ul><li>Advance briefing of all involved parties in form of sustainability principles and guidelines for crew; supplier survey.\u00a0<\/li><li>We printed and distributed 26,600 informational flyers to local residents of the Berlin district Tempelhof (surrounding the event site Tempelhof Airport) on C2C biodegradable paper with C2C- printing ink.<\/li><li>Sharing specific content and information about Labor Tempelhof via social media channels in advance as part of the wide-ranging communication concept, including a dedicated <a href=\"https:\/\/www.instagram.com\/labor_tempelhof\/\" target=\"_blank\" rel=\"noopener\">Instagram channel<\/a> for the project.<\/li><li>The band \u201cDie \u00c4rzte\u201d also promoted the sustainability concept during interviews and press events in the run-up to the concerts.<\/li><li>Preparation\/planning of a <a href=\"https:\/\/www.youtube.com\/watch?v=nDVDf7DIQOM\" target=\"_blank\" rel=\"noopener\">documentary image film about the project<\/a>.<\/li><li>Summit: On the same day of the first concert, we held the <a href=\"https:\/\/labor-tempelhof.org\/projektbausteine\/summit-2022-summit-2024\/\" target=\"_blank\" rel=\"noopener\">\u2018C2C Summit: Labor Tempelhof\u2019<\/a>, where we spoke with 177 guests from politics, science and the event industry as well as implementation partners of Labor Tempelhof about how C2C is changing the future of the cultural sector and our society, and what role Labor Tempelhof plays in this. The Summit participants were able to take an exclusive tour of the concert grounds to get a live idea of the implemented cases before further panels explored various aspects of Labor Tempelhof in greater depth. <\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-06388d4 e-con-full e-flex e-con e-child\" data-id=\"06388d4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0405dad elementor-widget elementor-widget-text-editor\" data-id=\"0405dad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What can be improved?<br \/><\/strong><\/p><ul><li>The use of C2C-communication material on advertising surfaces in public spaces, such as billboards and advertising pillars, is currently still difficult because posters and adhesive are not weatherproof. The posters are usually made from poster paper, which is not yet available in C2C quality.<\/li><li>Digital training and instruction opportunities for local teams, e.g. to effectively communicate safety or <a href=\"#awareness2024\">awareness<\/a> topics.<\/li><li>A supplier survey on sustainable production should be part of the service and defined as part of the cooperation agreement.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cacebbd elementor-widget elementor-widget-heading\" data-id=\"cacebbd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The concerts\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8cba28c e-con-full e-flex e-con e-child\" data-id=\"8cba28c\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-149582a e-con-full e-flex e-con e-child\" data-id=\"149582a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69349fb elementor-widget elementor-widget-text-editor\" data-id=\"69349fb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What worked well?<\/strong><\/p><ul><li>Information on the sustainability concept and the measures implemented were shared with the public onsite through posters, banners and video screens throughout the venue and at the food stands.\u00a0<\/li><li>Information materials like banners and posters were produced according to\u00a0 C2C criteria wherever possible. Alternatively, sustainable materials such as PVC-free banners were used. It was ensured to reuse or rent as many of the elements instead of buying or producing new. If new material was produced, the design concept from the very beginning of the design process took into account the possibility of multiple usage.<\/li><li>Digital information on the sustainability concept and the measures implemented on the <a href=\"https:\/\/labor-tempelhof.org\" target=\"_blank\" rel=\"noopener\">project website<\/a> and accompanying communication on social media by the initiating partners.\u00a0<\/li><li>Signage for the waste collection stations (so-called \u201cN\u00e4hrstoffinseln\u201d) was designed as a wooden structures without adhesive joints, with information panels that were screen-printed with toxin-free ink.<\/li><li>Gamification elements for education and information sharing such as a quiz, <a href=\"https:\/\/labor-tempelhof.org\/urin-fuer-naehrstoffkreislaeufe\/\" target=\"_blank\" rel=\"noopener\">\u201cP-bank\u201d<\/a> and a phosphorus meter.<\/li><li>\u201cCradle Village\u201d served as an educational and exhibition space for special Cradle to Cradle and sustainable educational projects and projects that could not be scaled yet, as well as booth space for NGOs.<\/li><li>Onsite ambassadors educated the public about the Lab\u2019s concept at \u201cCradle Village\u201d and <a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/waste-management-nutrient-circularity\/#abfallstationen\" target=\"_blank\" rel=\"noopener\">23 waste collection stations.<\/a><\/li><li>The bands announced the sustainability concept from the stage.<\/li><li>Data collection on travel behaviour via digital mobility survey.<\/li><li>Visitor\u2019s survey regarding the Cradle Village content and general comprehensibility of the information and educational concept.\u00a0<\/li><li>Information on deposit-free distribution and return of reusable tableware and cutlery.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-82abb1f e-con-full e-flex e-con e-child\" data-id=\"82abb1f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3950fce elementor-widget elementor-widget-text-editor\" data-id=\"3950fce\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What can be improved?<br \/><\/strong><\/p><ul><li>Embed the sustainability agenda of the event as a whole even more deeply in the DNA of the entire organisational structure.<\/li><li>Fence banners in C2C quality and permeable to wind, not available until further notice.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e012b71 elementor-widget elementor-widget-heading\" data-id=\"e012b71\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">After the concerts\n\n\n\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3fe8dba e-con-full e-flex e-con e-child\" data-id=\"3fe8dba\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1f58ee9 e-con-full e-flex e-con e-child\" data-id=\"1f58ee9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d09f45a elementor-widget elementor-widget-text-editor\" data-id=\"d09f45a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What worked well?<\/strong><\/p><ul><li>Interviews and characterization of the project in the press with a focus on the C2C concept of the concerts.<\/li><li>Update Guidebook 2024 for the event industry documenting all findings. Communicating the results and experiences of Labor Tempelhof 2.0 at panels, keynotes and presentations.<\/li><li>Publishing of the project&#8217;s <a href=\"https:\/\/www.youtube.com\/watch?v=nDVDf7DIQOM\" target=\"_blank\" rel=\"noopener\">image movie about Labor Tempelhof<\/a> and the vision of the initiators via social media and the own homepage.<\/li><li>Broadcast of a 4-part mini-series about Labor Tempelhof on public television, in the science magazine programme Nano on 3Sat.\u00a0<\/li><li>Broadcast of an episode of the children&#8217;s programme \u2018Checker Tobi\u2019, who explains the purpose of Labor Tempelhof for young people.<\/li><li>Feedback and debriefings with all project partners to ensure the best possible learning effects.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e96c965 e-con-full e-flex e-con e-child\" data-id=\"e96c965\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74a6d73 elementor-widget elementor-widget-text-editor\" data-id=\"74a6d73\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What can be improved?<br \/><\/strong><\/p><ul><li>There is always room for improvement, for now we have not yet identified any specific measures for improvement within the benchmark we have set ourselves.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c8ffd49 e-con-full e-flex e-con e-child\" data-id=\"c8ffd49\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f84d0a9 elementor-widget elementor-widget-spacer\" data-id=\"f84d0a9\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c2c31b7 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"c2c31b7\" data-element_type=\"container\" id=\"4\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-35f1fc5 e-con-full e-flex e-con e-child\" data-id=\"35f1fc5\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-76024ea e-con-full e-flex e-con e-child\" data-id=\"76024ea\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-327fbd9 elementor-widget elementor-widget-image\" data-id=\"327fbd9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"455\" height=\"450\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein.png\" class=\"attachment-full size-full wp-image-1195\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein.png 455w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein-300x297.png 300w\" sizes=\"(max-width: 455px) 100vw, 455px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2190e07 elementor-widget elementor-widget-image\" data-id=\"2190e07\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220826_001_C2C_LAT_Max_Arens_Infokonzept_websq.jpg\" class=\"attachment-large size-large wp-image-1243\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220826_001_C2C_LAT_Max_Arens_Infokonzept_websq.jpg 700w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220826_001_C2C_LAT_Max_Arens_Infokonzept_websq-300x300.jpg 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/220826_001_C2C_LAT_Max_Arens_Infokonzept_websq-150x150.jpg 150w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e1499fd elementor-widget elementor-widget-image\" data-id=\"e1499fd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"168\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_Teil-2_klein.png\" class=\"attachment-full size-full wp-image-1196\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b5ef5f1 e-con-full e-flex e-con e-child\" data-id=\"b5ef5f1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1cc0a0e elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"1cc0a0e\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-compass\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0393de elementor-widget elementor-widget-heading\" data-id=\"e0393de\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Findings and Recommendations<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f1d6f3 elementor-widget elementor-widget-text-editor\" data-id=\"4f1d6f3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><ul><li>Promotional concert posters for the outdoors meeting <a href=\"#cradletocradle\">Cradle to Cradle<\/a> criteria are still a challenge.<ul><li>Frameable C2C-certified posters work indoors.<\/li><li>For outdoor advertising, other solutions are needed as there is not yet a weatherproof C2C coating for posters as well as paste.<\/li><li>In this area, the joint development of C2C or sustainable poster solutions as well as general solutions for outdoor advertising with collaboration between an experienced C2C print shop\/manufacturer and a major event organizer could lead to a systemic change.<\/li><\/ul><\/li><\/ul><p>\u00a0<\/p><ul><li aria-level=\"1\">Use existing infrastructure.<ul><li aria-level=\"2\">Use large screens on and next to the stage to communicate information about the concept to the audience.<\/li><li aria-level=\"2\">Use breaks in the set to show an informational film, for example, to raise awareness to concertgoers.<\/li><li aria-level=\"2\">Create timeless informational materials that can be used again and again.<\/li><\/ul><\/li><\/ul><p>\u00a0<\/p><ul><li aria-level=\"1\">Sincere communication of sustainability approaches can be used as a connecting element between artists and fans.<ul><li aria-level=\"2\">To this end, choose media channels that are appropriate for the target group.<\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-78e1913 animated-slow e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"78e1913\" data-element_type=\"container\" id=\"5\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5baa24 elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"e5baa24\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-address-card\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09bad1f e-con-full e-flex e-con e-child\" data-id=\"09bad1f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-056c13f elementor-widget elementor-widget-heading\" data-id=\"056c13f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Service Provider Contacts<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-611f63b elementor-widget elementor-widget-text-editor\" data-id=\"611f63b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><a href=\"https:\/\/www.lokay.de\/\" target=\"_blank\" rel=\"noopener\">Local Residents Informational Flyer: Lokay<\/a><\/li><li><a href=\"https:\/\/eps.net\/de\/\" target=\"_blank\" rel=\"noopener\">Rental Banner: EPS<\/a><\/li><li><a href=\"https:\/\/www.mihai.de\/\" target=\"_blank\" rel=\"noopener\">PVC-free, printed banners: Mihai<\/a><\/li><li><a href=\"https:\/\/crowdimpactapp.com\/\" target=\"_blank\" rel=\"noopener\">Mobility survey: Crowd Impact<\/a><\/li><li><a href=\"https:\/\/www.fahnen-gaertner.com\/de-DE\/index.html\" target=\"_blank\" rel=\"noopener\">C2C info banner: Fahneng\u00e4rtner<\/a><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-270978c elementor-widget elementor-widget-text-editor\" data-id=\"270978c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"#kontakte-dienstleisterinnen\">Disclosure on completeness<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6d96392 animated-slow e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"6d96392\" data-element_type=\"container\" id=\"6\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d4fafd8 e-con-full e-flex e-con e-child\" data-id=\"d4fafd8\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d3ef1dd e-con-full e-flex e-con e-child\" data-id=\"d3ef1dd\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f1105b elementor-widget elementor-widget-image\" data-id=\"6f1105b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"455\" height=\"450\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein.png\" class=\"attachment-full size-full wp-image-1195\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein.png 455w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_-Teil-1_klein-300x297.png 300w\" sizes=\"(max-width: 455px) 100vw, 455px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95e450c elementor-widget elementor-widget-image\" data-id=\"95e450c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2024\/12\/Summit_web.png\" class=\"attachment-large size-large wp-image-2416\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2024\/12\/Summit_web.png 700w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2024\/12\/Summit_web-300x300.png 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2024\/12\/Summit_web-150x150.png 150w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f32b7b elementor-widget elementor-widget-image\" data-id=\"0f32b7b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"168\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/06\/Logo_LAT_Teil-2_klein.png\" class=\"attachment-full size-full wp-image-1196\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3040a25 e-con-full e-flex e-con e-child\" data-id=\"3040a25\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc15a44 elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"cc15a44\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-lightbulb\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-795ceb6 elementor-widget elementor-widget-heading\" data-id=\"795ceb6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Further inspiration from the industry<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89e14d6 elementor-widget elementor-widget-text-editor\" data-id=\"89e14d6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In 2022, Billie Eilish teamed up with the American <a href=\"https:\/\/reverb.org\/\" target=\"_blank\" rel=\"noopener\">NGO Reverb<\/a> to implement production-related measures backstage to reduce her CO\u2082 footprint and take action against the climate crisis. She also uses Reverb to raise awareness of sustainability issues among her fans while on stage. This includes an \u201cEco-Village\u201d at each concert, an area where local NGOs can interact with fans and impart knowledge about vegan nutrition, activism and political education. Fans, in turn, can sign up for \u201cchallenges\u201d around dietary change or volunteer with local NGOs. <sup><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/list-of-sources\/\" target=\"_blank\" rel=\"noopener\">41<\/a><\/sup><\/p><p>The <a href=\"https:\/\/www.shambalafestival.org\/\" target=\"_blank\" rel=\"noopener\">Shambala Festival (capacity 25,000)<\/a> published a new 5- year sustainability strategy in 2023, but can already look back at its prior successes. Through extensive communication measures, fans left no tents behind in 2021 and the public was encouraged to bring their own reusable coffee mug. <sup><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/list-of-sources\/\" target=\"_blank\" rel=\"noopener\">42<\/a><\/sup><\/p><p>The <a href=\"https:\/\/www.tollwood.de\/\" target=\"_blank\" rel=\"noopener\">Tollwood Festival in Munich (capacity: 1.5 million)<\/a> since 2007 has held a \u201cworld salon\u201d: A 1,400 m2 large interactive tent, in which panels, presentations, concerts and interactive installations around themes like climate justice, innovations, war and peace and more take place. Further education and interaction are found throughout the venue. For example, in collaboration with a research team from the University of Greifswald, the true costs of offered food were presented in a transparent manner. <sup><a href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/list-of-sources\/\" target=\"_blank\" rel=\"noopener\">43<\/a><\/sup><\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a06397b e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"3a06397b\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b62aa99 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b62aa99\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f5ad1cd no-underline e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"4f5ad1cd\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d5ee278 elementor-widget elementor-widget-heading\" data-id=\"2d5ee278\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What might also interest you<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-720bbefb e-flex e-con-boxed e-con e-child\" data-id=\"720bbefb\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<a class=\"elementor-element elementor-element-9f7bfa7 e-con-full e-flex e-con e-child\" data-id=\"9f7bfa7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/mobility-logistics\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ce578c elementor-widget elementor-widget-image\" data-id=\"9ce578c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Mobilitaet_Logistik_1_vectorjuice.jpg\" class=\"attachment-large size-large wp-image-1269\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Mobilitaet_Logistik_1_vectorjuice.jpg 500w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Mobilitaet_Logistik_1_vectorjuice-300x300.jpg 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Mobilitaet_Logistik_1_vectorjuice-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3942e9c elementor-widget elementor-widget-heading\" data-id=\"3942e9c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Mobility &amp; Logistics<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-31030b3 e-con-full e-flex e-con e-child\" data-id=\"31030b3\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/merchandise-textiles\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2049f71 elementor-widget elementor-widget-image\" data-id=\"2049f71\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Merchandise_Textil_vectorjuice.jpg\" class=\"attachment-large size-large wp-image-1268\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Merchandise_Textil_vectorjuice.jpg 500w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Merchandise_Textil_vectorjuice-300x300.jpg 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Merchandise_Textil_vectorjuice-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9367d47 elementor-widget elementor-widget-heading\" data-id=\"9367d47\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Merchandise &amp; Textiles<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-2caf901 e-con-full e-flex e-con e-child\" data-id=\"2caf901\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" href=\"https:\/\/guidebook.labor-tempelhof.org\/en\/catering-food\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-daf942f elementor-widget elementor-widget-image\" data-id=\"daf942f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Catering_Gastronomie_vectorjuice.jpg\" class=\"attachment-large size-large wp-image-1265\" alt=\"\" srcset=\"https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Catering_Gastronomie_vectorjuice.jpg 500w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Catering_Gastronomie_vectorjuice-300x300.jpg 300w, https:\/\/guidebook.labor-tempelhof.org\/wp-content\/uploads\/sites\/2\/2023\/07\/Catering_Gastronomie_vectorjuice-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d86b232 elementor-widget elementor-widget-heading\" data-id=\"d86b232\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Catering &amp; Food<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Communication &amp; Education Content Overview and problem statement Our Benchmark for Tempelhof Lab What worked well, what can be improved? Findings and recommendations Service Provider Contacts Further inspiration from the industry The \u2018Communication &amp; Education\u2019 chapter of Labor Tempelhof 2022 can be found here. 1. Overview and problem statement Did you know\u2026? Sir David Attenborough [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1245,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1364","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Communication &amp; Education - Guidebook Tempelhof Lab<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guidebook.labor-tempelhof.org\/kommunikation-bildung\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Communication &amp; Education - Guidebook Tempelhof Lab\" \/>\n<meta property=\"og:description\" content=\"Communication &amp; Education Content Overview and problem statement Our Benchmark for Tempelhof Lab What worked well, what can be improved? Findings and recommendations Service Provider Contacts Further inspiration from the industry The \u2018Communication &amp; Education\u2019 chapter of Labor Tempelhof 2022 can be found here. 1. Overview and problem statement Did you know\u2026? 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